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Cookie Policy

Information about our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

The cookies used on http://direct.matalan.co.uk fall into the following categories:

  • Strictly necessary cookies
  • Analytical/performance cookies
  • Functionality cookies
  • Targeting cookies

For more information about cookies see the further reading below.

Functional Cookies

These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Matalan Direct uses functionality cookies to remember settings you have applied such as layout, text size, preferences and colours, remember if we have already asked you if you want to fill in a survey, show you when you're logged in to the website and share information with partners to provide a service on our website. The information shared is only to be used to provide the service, product or function and not for any other purpose. Some of these cookies are managed for us by third parties, where this is the case we do not allow the third party to use the cookies for any purpose other than those listed above.

You can control whether or not these cookies are used, but preventing them may mean we are unable to offer you some of our online services and will reduce the support we can offer you. It is also possible that preventing these cookies stops us remembering that you did not want a specific service.

Tracking Cookies

These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

Matalan Direct also uses these cookies to link to social networks like Facebook, who may subsequently use information about your visit to target advertising to you on other websites, provide advertising agencies with information on your visit so that they can present you with adverts that you may be interested in, provide third parties with information on your visit so they can direct you to Matalan Direct products you may be interested in. You can control whether or not these cookies are used, but preventing them may stop us from offering you some of our online services. Most of these cookies are managed by third parties, and you may use the third parties' own tools to prevent these cookies.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

 

Name

Purpose

Description                 

_s

Functional

These cookies are used to enable essential functionality of our site. Without these, we cannot offer our service to you.

_session_id

Functional

 

_shopify_uniq

Functional

 

_shopify_y

Functional

 

_shopify_y

Functional

 

_y

Functional

 

ajs_anonymous_id

Functional

 

ajs_group_id

Functional

 

ajs_user_id

Functional

 

cart

Functional

 

last_shop

Functional

 

last_shop_id

Functional

 

mm_pc

Tracking

These cookies collect anonymous information about how you use our site, and allow us to improve and personalise our website content.

mm_pc_prev_page

Tracking

 

mmcore.pd

Tracking

 

mmcore.srv

Tracking

 

mmcore.tst

Tracking

 

mmid

Tracking

 

optimizelyBuckets

Tracking

 

optimizelyEndUserId

Tracking

 

optimizelySegments

Tracking

 

matalan_direct_email_hash

Tracking

 

__fo

Tracking

 

__utma

Tracking

 

__utmb

Tracking

 

__utmc

Tracking

 

__utmv

Tracking

 

__utmz

Tracking

 

_ga

Tracking

 

_ga

Tracking

 

_ga

Tracking

 

matalan_direct_id

Tracking

 

source

Tracking

 

first_modal

Tracking

 

_qPageNum_direct_matalan

Tracking

 

_qsst

Tracking

 

_qsst_s

Tracking

 

_qst

Tracking

 

_qst_s

Tracking

 

_qubitTracker

Tracking

 

qb_ss_status

Tracking

 

ss_opts

Tracking

 

x_qtag_1844567

Tracking

 

Please note that our third parties and social networks will use cookies for a variety of reasons, their privacy policies are available here:

  • http://www.google.com/intl/en/analytics/privacyoverview.html
  • http://www.google.com/intl/en/policies/privacy/
  • http://www.google.com/analytics/learn/privacy.html
  • http://www.facebook.com/about/privacy/
  • http://twitter.com/privacy
  • https://instagram.com/about/legal/privacy/?hl=en

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

International Chamber of Commerce United Kingdom

Information on the ICC (UK) UK cookie guide can be found on the ICC website section http://www.international-chamber.co.uk/our-expertise/digitaleconomy